All About SMS Encoding: Avoid Extra Costs

Learn how SMS message encoding impacts your rates. Avoid Unicode traps and overages with our complete guide to GSM-7 and UCS-2.

What is SMS message encoding?

To get a clear sms encoding definition, you must understand that mobile networks do not read all characters the same way. Encoding is the technical process that converts letters...

GSM-7 vs UCS-2: The trap of special characters and emojis

This is where complications begin for small business owners (hair salons, medical clinics, driving schools). A single character outside the GSM-7 table forces your entire messag...

The impact of unicode encoding on sms price

The impact of unicode encoding on sms price is the number one financial trap of classic SMS gateways like Twilio or Plivo. These platforms charge per SMS "segment." A se...

Developers: Which encoding to choose for sending an api sms?

If you are integrating SMS notifications into your own application or management software, the technical question arises: which encoding to choose for sending an api sms?

The specific case of sms/mms video encoding preset

In the field of mobile telecommunications, you may sometimes encounter the term sms/mms video encoding preset. Unlike text encoding (GSM-7 or UCS-2), this preset concerns the co...

Frequently Asked Questions about SMS Encoding

Here are the answers to the most frequently asked questions regarding encoding management and special characters when sending professional SMS.

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