SMS Marketing: What is the Max Character Limit per Message?

Discover the maximum character limit for your marketing SMS. Avoid encoding surcharges and learn how to send SMS without segment limits.

The Golden Rule of 160 Characters: GSM-7 vs. Unicode

In the world of telecommunications, the standard size of an SMS is historically set at 160 characters. However, this limit is not absolute and depends entirely on the character ...

The Segment Billing Trap and Concatenated SMS

What happens if you exceed the limit of 160 GSM-7 characters or 70 Unicode characters? Your message is not blocked, but it is divided into several parts called "segments,&#3...

How to Send SMS Campaigns Without Using Code?

Many local business owners (beauty salons, repair centers, tutoring schools) are looking for a simple solution to communicate with their customers. If you are wondering how to s...

Developers: Manage SMS Validation and Size via REST API

For developers and SaaS solution integrators, validação caracteres especiais em sms (special character validation) and controlling tamanho de sms caracteres (SMS character siz...

Cost Comparison: MySMSGate vs. Traditional SMS Gateways

The choice of your SMS gateway should not only depend on technical features but also on cost transparency. Solutions like Twilio or Plivo apply monthly number rental fees, brand...

Frequently Asked Questions

Find answers to the most frequently asked questions regarding managing character limits and optimizing your SMS marketing campaigns.

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